Every new employee on their first day of work at the 1886 Crescent Hotel and Spa learns about that hotel’s established foundation and the vision that is planned for moving forward. These core principles, coined “Our Hotel Creed”, include Creating Lifetime Memories for every guest; Building the Individual with a competent, service-driven culture that provides opportunities for promotion from within; Being Community Minded by instilling a belief that “a high tide rises all boats”; and Protecting the Irreplaceable through operating sharp and efficient businesses that allows proceeds to be reinvested directly back into the historic structures that house those businesses. This creed was established to ensure that the “Crescent legend” might continue for generations to come
“Each year in November, ownership and management come together to review the current year and to discuss what worked, what didn’t work, and what improvements need to happen in the upcoming year to make certain that our properties continue to stay on top,” said Jack Moyer, vice president and general manager of the Crescent and its sister hotel, the 1905 Basin Park Hotel. “We are fortunate to have an owner who allows us to reinvest our profits. For example, this year we were again able to use the revenue brought to the hotel from our loyal guests -our investors- to secure the future of this irreplaceable symbol of Arkansas hospitality since 1886.
“Our 2014 action plan has seen improvements continuing longer into season than in the past but necessary to keep up with guest standards and expectations. We anticipate completion of this plan by the end of August only to start anew in late November with our 2015 plan. We owe each and every guest a heartfelt word of thanks for their role in making the fourth tenet of our creed come true. ‘Protecting the Irreplaceable’ matters and I want them to know that their part in it is very much appreciated.”
- Repair of the poolside chimney, roof and metal fascia
- Historic restoration of Guest Room 219 which included interior demolition, infrastructure improvement, a balcony addition, and the adding of a whirlpool tub
- Additions at the New Moon Spa and Salon including a “Chill Room”, locker space, and a sauna facility
- Installation of air conditioning to the laundry and “the morgue”
- Replacement in the South Penthouse of window glass, sashes and frames
- Historic restoration of the 2nd Floor hallway which included demolition, electric upgrade, insulation, sheetrock, paint, and historic texturing
- Historic restoration of the 4th Floor hallway which included sheetrock, paint, and historic texturing
- Improvements to Sky Bar Gourmet Pizza including the purchase and installation of a new pizza oven, placement of additional seating, and expansion of guest conveniences
- Upgrade and the addition of supplementary hotel hot water heaters to expand capacity
- Upgrade and the addition of supplementary air conditioning to the Crystal Ballroom
- Purchase of an additional wedding tent to expand garden reception capabilities
- Finalized bedding and furniture upgrade to all rooms
- Completed the Wedding Court by installing the Prospect Avenue decorative rock wall
Final projects to be completed in August include:
- Installation of LED bulbs to all kitchen and lobby lights
- Installation of new historic archival displays on the 4th Floor
- Resurfacing of the Sky Bar Gourmet Pizza deck
- Installation of new 4th Floor carpeting
Moyer, who came Eureka Springs to manage the two hotels in 1997, went on to explain, “Even though these physical improvements are important for our guests, equally as impressive is the continuing promotion of our community as a premier Arkansas, Ozarks, and regional destination. More than $50,000 annually goes to the improvement of our online networks that promote Eureka Springs year-round providing free Internet links and referrals for local businesses on such popular web sites as EurekaSpringsOnline.com, ReserveEureka.com, EurekaSpringsMarina.com, ArkansasArtTrail.com, EurekaSpringsKids.com to name just a few. That promotion goes well beyond the Internet. More than $150,000 annually goes into a community-minded campaign to advertise and position Eureka Springs as the year-round ‘Extraordinary Escape’ including underwriting Eureka Springs’ events that bolster the shoulder seasons and weekday travel while improving the overall image of our destination. We feel this is putting our money where our creed is when it comes to being community minded.”
Local events and event organizations underwritten in toto or in part by the Crescent and/or Basin Park Hotels include Blues Weekend, Eureka Springs’ Mardi Gras, Books in Bloom Literary Festival, Opera in the Ozarks, Eureka Springs Downtown Network, and the Greater Eureka Springs Chamber of Commerce.
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